Full-Time & Part-Time Modes of Study
Full-Time Mode of Study
The predominant part of the classes is organized in a way of lectures, seminars, workshops, practical training, laboratory work and in other ways, in which the student is in a direct contact with his/her teacher and gains the knowledge directly.
The Faculty of Multimedia Communications offers full-time Bachelor’s and follow-up Master’s programmes in Visual Arts, degree course in Multimedia and Design, and full-time Bachelor’s and follow-up Master’s programmes in Media and Communication Studies, degree course in Marketing Communications. Within the degree programmes students are enabled to develop their skills and creative abilities by means of optional subjects they choose to take.
The degree course in Multimedia and Design concentrates on the creative disciplines of applied visual arts focusing on media and advertising. It is an interdisciplinary degree programme based on close cooperation among individual studios. The Faculty provides tuition in the following graphic studios:
- Audiovisual Arts
- Footwear Design
- Fashion Design
- Glass Design
- Graphic Design
- Industrial Design
- Advertising Photography
- 3D Design (carried out in Uherské Hradiště)
- Visual Communications (carried out in Uherské Hradiště)
The widely oriented degree course in Marketing Communications aims to equip graduates with essential professional competencies – theoretical knowledge and practical skills, which will enable them to launch a successful career in marketing departments of commercial and non-commercial firms and institutions, in communication agencies, as well as in their private business.
Part-Time Mode of Study
Part-time mode of study is a multimedia form of self-study, coordinated by an educational institution, based on the principle that teachers (consultants, tutors) are permanently or predominantly separated from the students during the course of studies. The multimedia character of this mode of study is given by the fact that all available means of distance communication are used to present the curriculum. Individualization, flexibility and self-study are among the basic principles of the part-time mode of study. Tuition is provided by means of five two-day consultations per semester, namely on Friday afternoon and on Saturday. The dates are released prior to the commencement of the semester. One of the admission requirements for both degree programmes is three years’ experience in the given field at a minimum.
The TBU Faculty of Multimedia Communications offers part-time Bachelor’s and follow-up Master’s programmes in Visual Arts, degree course in Multimedia and Design, as well as Bachelor’s and follow-up Master’s programmes in Media and Communication Studies, degree course in Marketing Communications.
An aptitude test is part of the admissions procedure for the degree course in Multimedia and Design; an applicant must demonstrate the necessary talent for visual art. Students do not choose specializations in the first semester, but have to go through all the FMC studios within the subject entitled Studio Practice. On the basis of this experience and the following recommendation by the FMC teachers, students choose specialization and from the second semester onwards they study in one of the eight FMC studios (animation, audiovisual arts, footwear design, fashion design, graphic design, 3D design, industrial design, and advertising photography).
An aptitude test verifying general and specific prerequisites for study is part of the admissions procedure for the degree course in Marketing Communications as well. Particular emphasis is laid on the Czech language proficiency when evaluating this part of the admissions procedure. The main characteristics of the part-time mode of study are: active work and self-study under the guidance of a teacher – tutor.
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